Pamela Piro is the executive vice president of industry and customer relations for DRB Systems. A business solutions company, DRB Systems provides its customers with the technology and marketing support to enhance customer experience and improve the operational efficiency of the carwash. In this role, she is a champion for the voice of the customer and the voice of DRB Systems within the industry. She is particularly passionate about encouraging opportunities for women in the carwash industry through her position.
Piro has been in the technology sector of the carwash industry since 1996 when she joined Unitec, where she served as president and chief executive officer from 2006 through 2016. Her leadership and expertise within the industry led to her appointment to the International Car Wash Association’s board of directors, on which she served between 2008 and 2014. She has been a member of the executive committee for Mid-Atlantic Car Wash Association’s board of directors since 2003. Outside of the carwash industry, she is an active board member of several non-profit organizations, including No More Stolen Childhoods and the Oncology Foundation of Maryland and the District of Columbia.